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Birdsong Karjat
BRAND IDENTITY | BROCHURE
Calm | Nature | Luxe
Brand identity, brochure, activity illustration for Birdsong Karjat, a luxury picturesque property.
Pictured in the arch window is the river, that meanders through the property,
palms that dot the periphery, a key to nature and the local birdcalls that fill the air.
A minimal colour palette highlighting only the blues and greens of nature along with serif typography lend an air of luxury and tranquillity, the main takeaways of the brand.
Calm | Nature | Luxe
Brand identity, brochure, activity illustration for Birdsong Karjat, a luxury picturesque property.
Pictured in the arch window is the river, that meanders through the property,
palms that dot the periphery, a key to nature and the local birdcalls that fill the air.
A minimal colour palette highlighting only the blues and greens of nature along with serif typography lend an air of luxury and tranquillity, the main takeaways of the brand.
Seven Oral Care
SOCIAL MEDIA
Luxe | Minimal | Clean
A luxury oral care brand bringing dentist-created products to the Indian market.
Minimal clean graphics with a slight playfulness in both visual & copy cues, helped simplify the messaging without being overly technical or busy.
Luxe | Minimal | Clean
A luxury oral care brand bringing dentist-created products to the Indian market.
Minimal clean graphics with a slight playfulness in both visual & copy cues, helped simplify the messaging without being overly technical or busy.
FRESH INDIA ORGANICS
PACKAGING
Fun | Quirky | Colourful
Packaging for Fresh India Organics, an organic foods company. The concept was to showcase the behind-the-scenes story of the brand - the joys of simple farm living, quirky scenes from around the farm, the synergy of bugs, birds, land and humans, all that come together to form the product, which is delivered to our homes.
Illustrations include (clockwise): jars of ghee, fruit-filled trees, gunny bags of grains, mama hen being followed by little chicks, bees buzzing around sunflowers, farm equipment like a tractor, fruit being plucked, ladybugs on a leaf, a rooster sitting atop a cow, a stocked pantry shelf, a farmer toiling away tending to his land.
Fun | Quirky | Colourful
Packaging for Fresh India Organics, an organic foods company. The concept was to showcase the behind-the-scenes story of the brand - the joys of simple farm living, quirky scenes from around the farm, the synergy of bugs, birds, land and humans, all that come together to form the product, which is delivered to our homes.
Illustrations include (clockwise): jars of ghee, fruit-filled trees, gunny bags of grains, mama hen being followed by little chicks, bees buzzing around sunflowers, farm equipment like a tractor, fruit being plucked, ladybugs on a leaf, a rooster sitting atop a cow, a stocked pantry shelf, a farmer toiling away tending to his land.
Darling’s Bhonu
BRAND IDENTITY | MENU DESIGN
Comfort | Rustic | Home
Logo and menu design for Darling's Bhonu, a Parsi Food home kitchen delivering delectable savouries using recipes passed down by "Darling", the chef's grandmother.
Clean, classic and striking - the logo features the fire element, a key part of the Parsi culture while the font with delicately extended flourishes hints at old-world charm and elegance.
All customer touchpoints were kept delicate and rustic using watercolour illustrations against the backdrop of handmade paper texture.
The brand chose to invest in sustainable packaging which when coupled branding at important touchpoints and personalized messaging in the form of notes, makes the customer's interaction real, warm, and human-oriented.
Comfort | Rustic | Home
Logo and menu design for Darling's Bhonu, a Parsi Food home kitchen delivering delectable savouries using recipes passed down by "Darling", the chef's grandmother.
Clean, classic and striking - the logo features the fire element, a key part of the Parsi culture while the font with delicately extended flourishes hints at old-world charm and elegance.
All customer touchpoints were kept delicate and rustic using watercolour illustrations against the backdrop of handmade paper texture.
The brand chose to invest in sustainable packaging which when coupled branding at important touchpoints and personalized messaging in the form of notes, makes the customer's interaction real, warm, and human-oriented.
Little Shiro
BRAND IDENTITY | PACKAGING | STATIONERY
Fun | Quirky | Playful
Branding, packaging, stationery for Little Shiro, a kidswear company looking to bring childlike wonder to children’s clothes.
Designing a simple minimal logo to denote it’s friendly, playful and unique identity was crucial.
In order to bring an element of fun to the packaging, we designed custom stickers featuring their mascot Shiro, different quotes and cute elements - which can be stuck in different ways on every package that ships out.
The notecard was kept as an interactive colouring sheet of ‘Shiro’ to add an activity for kids while their parent unpacks the box.
All elements were designed with the playful use of stickers, shapes and funky colours to ensure maximum brand recognition throughout.
Fun | Quirky | Playful
Branding, packaging, stationery for Little Shiro, a kidswear company looking to bring childlike wonder to children’s clothes.
Designing a simple minimal logo to denote it’s friendly, playful and unique identity was crucial.
In order to bring an element of fun to the packaging, we designed custom stickers featuring their mascot Shiro, different quotes and cute elements - which can be stuck in different ways on every package that ships out.
The notecard was kept as an interactive colouring sheet of ‘Shiro’ to add an activity for kids while their parent unpacks the box.
All elements were designed with the playful use of stickers, shapes and funky colours to ensure maximum brand recognition throughout.
Niharika Jalan
BRAND IDENTITY | STATIONERY
Calm | Elegant | Strong
Logo and stationery for Niharika Jalan, an attorney whose brief was that the logo should exude elegance and calm.
A strong minimal monogram exudes a
sombre calm while the earthy rustic shade of cafe latte helps to communicate professionalism and trust.
Calm | Elegant | Strong
Logo and stationery for Niharika Jalan, an attorney whose brief was that the logo should exude elegance and calm.
A strong minimal monogram exudes a
sombre calm while the earthy rustic shade of cafe latte helps to communicate professionalism and trust.
Good Graze
BRAND IDENTITY
Natural | Clean | Textured
Logo design and tagline for Good Graze, an all natural, vegan and organic brand of coconut based products. Simple, clean with a touch of coco-nutty texture.
Natural | Clean | Textured
Logo design and tagline for Good Graze, an all natural, vegan and organic brand of coconut based products. Simple, clean with a touch of coco-nutty texture.
Annkaka
BRAND IDENTITY | SOCIAL MEDIA | WEBSITE
Fresh | Bright | Quirky
Logo, social media and website design for Annkaka, a boutique digital agency, that helps brands optimise their online conversations.
Minimal, bright with a direct connection to communication. Three little dots (the ellipsis) is punctuation used when someone is 'typing' or mid-sentence, making it the perfect nod to conversations which is what social media is all about.
Social Media Design & Content ~ Fresh bright visuals that are quirky but informative.
Fresh | Bright | Quirky
Logo, social media and website design for Annkaka, a boutique digital agency, that helps brands optimise their online conversations.
Minimal, bright with a direct connection to communication. Three little dots (the ellipsis) is punctuation used when someone is 'typing' or mid-sentence, making it the perfect nod to conversations which is what social media is all about.
Social Media Design & Content ~ Fresh bright visuals that are quirky but informative.
Sadora Baby
BRAND IDENTITY | SURFACE DESIGN | PRODUCT DESIGN
Fun | Soft | Delicate
Branding for Sadora Baby, an e-commerce store that creates calm, modern, playful products to stimulate the little ones' natural curiosity.
A simple logo denoting its endearing warmth, premium quality and playfulness was most important. To highlight the playful enthusiasm of children - we played around too - with uppercase, lowercase, letter sizes as well as positioning of the letters to bring versatility that expresses joy and dynamism.
The rainbow and the elephant mother and child represent love, affection, and care. All elements were designed keeping the pastel colour palette in mind to ensure maximum brand recognition throughout.
Fun | Soft | Delicate
Branding for Sadora Baby, an e-commerce store that creates calm, modern, playful products to stimulate the little ones' natural curiosity.
A simple logo denoting its endearing warmth, premium quality and playfulness was most important. To highlight the playful enthusiasm of children - we played around too - with uppercase, lowercase, letter sizes as well as positioning of the letters to bring versatility that expresses joy and dynamism.
The rainbow and the elephant mother and child represent love, affection, and care. All elements were designed keeping the pastel colour palette in mind to ensure maximum brand recognition throughout.
Sweet & Savoury India
BRAND IDENTITY | PACKAGING
Authentic | Artisanal | Premium
Logo design for Sweet & Savoury, a local eatery bringing premium quality, authentic and artisanal sweet and savoury delicacies.
Authentic | Artisanal | Premium
Logo design for Sweet & Savoury, a local eatery bringing premium quality, authentic and artisanal sweet and savoury delicacies.
Sage & Social
BRAND IDENTITY
Fun | Quirky | Dynamic
Logo design for Sage & Social, a digital agency bringing their sage advice to the social marketing scene.
Fun | Quirky | Dynamic
Logo design for Sage & Social, a digital agency bringing their sage advice to the social marketing scene.
Specialty Experiences
BROCHURE
Moody | Luxe | Exclusive
Brochure for Specialty Experiences.
.
Luxe, minimal and chic with a focus on food imagery.
Moody | Luxe | Exclusive
Brochure for Specialty Experiences.
.
Luxe, minimal and chic with a focus on food imagery.
Pawsitive Kitchen
BRAND IDENTITY
Soothing | Loving | Care
Logo design for Pawsitive Kitchen, a company providing home delivered customised fresh meals for pets.
The brief was to highlight the love and care with which each meal is prepared, as well as the fresh 100% natural ingredients
that are species appropriate and nutritious.
Soothing | Loving | Care
Logo design for Pawsitive Kitchen, a company providing home delivered customised fresh meals for pets.
The brief was to highlight the love and care with which each meal is prepared, as well as the fresh 100% natural ingredients
that are species appropriate and nutritious.
Stellarcraft Gourmet
BRAND IDENTITY | STATIONERY
Premium | Modern | Luxe
Logo and stationery for Stellarcraft Gourmet, a company bringing high quality, authentic and gourmet foods to market.
Premium | Modern | Luxe
Logo and stationery for Stellarcraft Gourmet, a company bringing high quality, authentic and gourmet foods to market.
NEO
BRAND IDENTITY | PACKAGING
Fun | Quirky | Colourful
Branding and packaging for Neo Farm Fresh, specialising in the export of high-quality bananas B2B.
.
Since the box cartons would be kept mostly stacked in trucks, it is designed to create a seamless pattern of bananas 🍌
Fun | Quirky | Colourful
Branding and packaging for Neo Farm Fresh, specialising in the export of high-quality bananas B2B.
.
Since the box cartons would be kept mostly stacked in trucks, it is designed to create a seamless pattern of bananas 🍌
Dosa Hut Australia
ILLUSTRATION | MURAL
Bright | Fun | Detail
Wall mural design for Dosa Hut, an Australia based restaurant offering Indian food fare.
It covers the journey of their story from conception and menu specialities to tidbits and trivia.
Commissioned for their Tarneit restaurant in Victoria, Australia.
Bright | Fun | Detail
Wall mural design for Dosa Hut, an Australia based restaurant offering Indian food fare.
It covers the journey of their story from conception and menu specialities to tidbits and trivia.
Commissioned for their Tarneit restaurant in Victoria, Australia.
House of Ornate
BRAND IDENTITY
Eclectic | Luxe | Quirky
Logo and branding for House Of Ornate - a niche vintage jewellery brand bringing one-of-a-kind pieces expertly handcrafted using gold with accents of precious stones.
House of Ornate pieces find a home in anyone looking to wear quirky statement jewellery to stand out and apart. The eclectic colour palette looks to speak to exactly that audience, who have a flair for the different.
Eclectic | Luxe | Quirky
Logo and branding for House Of Ornate - a niche vintage jewellery brand bringing one-of-a-kind pieces expertly handcrafted using gold with accents of precious stones.
House of Ornate pieces find a home in anyone looking to wear quirky statement jewellery to stand out and apart. The eclectic colour palette looks to speak to exactly that audience, who have a flair for the different.
Power Kids
BRAND IDENTITY
Fun | Dynamic | Bright
Logo design for Power Kids, an animation channel whose brief was that the logo should be fun, young and appeal to kids.
Classic primary colours of red, blue, yellow & green - but in more modern tones, help to keep the brand language standard yet fresh.
The mascot “Pop” adds dynamism and charm while adding scope for interesting animations.
Fun | Dynamic | Bright
Logo design for Power Kids, an animation channel whose brief was that the logo should be fun, young and appeal to kids.
Classic primary colours of red, blue, yellow & green - but in more modern tones, help to keep the brand language standard yet fresh.
The mascot “Pop” adds dynamism and charm while adding scope for interesting animations.
Forest Montessori
BRAND IDENTITY
Whimsy | Nature | Craft
Branding (logo + biz cards) for an Auckland-based blog, which takes us on the journey of the blogger’s daughter Anika, as she grows up learning life skills through outdoor forest experiences, under the Montessori + Forest school philosophy.
Whimsy | Nature | Craft
Branding (logo + biz cards) for an Auckland-based blog, which takes us on the journey of the blogger’s daughter Anika, as she grows up learning life skills through outdoor forest experiences, under the Montessori + Forest school philosophy.
Maverick Checks In
BRAND IDENTITY
Scuba Diving | Travel | Photography
Logo design for a scuba-diving & travel photography blog featuring a travellers must-have - a suitcase - but with the twist of a camera lens which helps us peep into the underwater world inside it.
The pulse of passion at the centre, bubbles transforming into camera parts, and a scuba diver exploring the depths of the suitcase - just some of the things we love.
Scuba Diving | Travel | Photography
Logo design for a scuba-diving & travel photography blog featuring a travellers must-have - a suitcase - but with the twist of a camera lens which helps us peep into the underwater world inside it.
The pulse of passion at the centre, bubbles transforming into camera parts, and a scuba diver exploring the depths of the suitcase - just some of the things we love.
i3 Consultancy
BRAND IDENTITY
Holistic | Radiate | Evolve
Branding for Leicestershire based consultancy firm which focuses on recruitment, people-centred coaching and holistic training of talent with a spiritual touch.
Holistic | Radiate | Evolve
Branding for Leicestershire based consultancy firm which focuses on recruitment, people-centred coaching and holistic training of talent with a spiritual touch.
Nutrition By Nicole
BRAND IDENTITY | STATIONERY | SOCIAL MEDIA
Fitness | Health | Wellness
Branding (logo + biz cards) for a nutritionist and wellness consultant based in Mumbai,
that conveys nutrition in terms of healthy clean eating, and fitness through exercise.
Fitness | Health | Wellness
Branding (logo + biz cards) for a nutritionist and wellness consultant based in Mumbai,
that conveys nutrition in terms of healthy clean eating, and fitness through exercise.
Piper's Dog Bakery
BRAND IDENTITY
Clean | Feminine | Modern
Branding for a Belgian home based bakery specializing in charming treats and cakes for Mumbai's furry babies.
Clean | Feminine | Modern
Branding for a Belgian home based bakery specializing in charming treats and cakes for Mumbai's furry babies.
Cupid Condoms
PACKAGING
Premium | Bright | Chic
Self initiated re-branding exercise for Cupid Condoms.
Logo - Subtly unsubtle redesign into the silhouette of a rounded condom and using the heart as a cue to cupid.
Packaging - Repackaged in a 'little black box' with bright accent colors, matte printing and spot UV highlights to add interesting tangibility and an upmarket feel to the pack, making it unputdownable.
The logo shorthand of the letter 'c' was used to create seamless and subtle patterns on the pack giving the pack a 360 degree rebrand.
Premium | Bright | Chic
Self initiated re-branding exercise for Cupid Condoms.
Logo - Subtly unsubtle redesign into the silhouette of a rounded condom and using the heart as a cue to cupid.
Packaging - Repackaged in a 'little black box' with bright accent colors, matte printing and spot UV highlights to add interesting tangibility and an upmarket feel to the pack, making it unputdownable.
The logo shorthand of the letter 'c' was used to create seamless and subtle patterns on the pack giving the pack a 360 degree rebrand.
King's Beer
PACKAGING
Fun | Quirky | Colourful
Self initiated re-branding exercise for the famous Goa King’s Premium Pilsner.
Logo - Redesigned in a fun, younger sans serif font with a subtle iconography of a crown made from wheat sheaf.
Label - The job of the wrapper was to capture the essence of Goa and help transport the consumer to it’s sunny beaches (and the wine shop to purchase more beer). Elements of Goan lifestyle were designed in bright colours to make the design pop on the amber coloured bottle.
Elements include, scooty exhaust fumes as sun rays, lifesaver in a guitar, watermelon seeds falling like raindrops from watermelon umbrella, crab’s air bubbles as fairy lights, melting ice cream into clouds, kaleidoscope in trippy hippie eyes, casino ship and others like sea, sand, boats and cocktails.
Fun | Quirky | Colourful
Self initiated re-branding exercise for the famous Goa King’s Premium Pilsner.
Logo - Redesigned in a fun, younger sans serif font with a subtle iconography of a crown made from wheat sheaf.
Label - The job of the wrapper was to capture the essence of Goa and help transport the consumer to it’s sunny beaches (and the wine shop to purchase more beer). Elements of Goan lifestyle were designed in bright colours to make the design pop on the amber coloured bottle.
Elements include, scooty exhaust fumes as sun rays, lifesaver in a guitar, watermelon seeds falling like raindrops from watermelon umbrella, crab’s air bubbles as fairy lights, melting ice cream into clouds, kaleidoscope in trippy hippie eyes, casino ship and others like sea, sand, boats and cocktails.
CONTACT
Have a project you’d like to discuss?
Let's talk it over.
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designedbysamara@gmail.com | +91 9920596655
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